Building up Lives: Annual Assessment
Building up Lives: Annual Assessment
Direct cash transfers have emerged as an effective model for poverty alleviation, with 300+ global studies demonstrating evidence for the same. These studies also dispel the myths that cash transfers induce dependencies, laziness, and a rise in negative consumption. Cash is a versatile resource and directly transferring it to people has huge benefits on human development and economic empowerment. Most importantly it provides recipients with the ability to choose their own version of development. Project DEEP’s flagship program entails a direct transfer of INR 65,000 to all families in a chosen hamlet, with no strings attached. This is done via a woman’s bank account. This transfer provides people with choice and a dignified chance to correct the perpetuating cycle of inequality and poverty. It works as seed capital which unlocks their latent potential and aspirations. It enables asset creation that will benefit multiple generations and provides the opportunity to relieve acute stressors. This accelerates a family’s journey towards a better life. This infusion creates liquidity in cash-starved local economies. This increases communities’ ability to access relevant opportunities, and improve livelihood returns resulting in the sustenance and growth of capital.