The Future of Government-to-Person (G2P) Payments: Innovating for Customer Choice in Kenya

In this case study, the authors examine how the Inua Jamii program gradually introduced payments digitization, then chose to design a program that has successfully scaled to reach the most vulnerable groups in Kenya. It looks at how the Kenyan government sought to offer beneficiaries’ choice, convenience, and ultimately, greater dignity in how they access and use their safety net payments and other financial services.